Globally 12% of all deaths among adults aged 30 years and over were attributed to tobacco. In 2004, about 5 million adults aged 30 years and over died from direct tobacco use (smoking and smokeless) around the globe, that is one death approximately every six seconds.The regions with the highest proportion of deaths attributable to tobacco are the Americas and the European regions where tobacco has been used for a longer period of time.The proportion of mortality attributable to tobacco is higher among men than among women. Globally, 5% of all deaths from communicable diseases, and 14% of all deaths non-communicable diseases among adults aged 30 years and over are attributable to tobacco (information excerpt from the WHO Global Report 2012 Mortality Attributable to Tobacco - 2012) .
The World Health Organization celebrates each year on 31st May the World No Tobacco Day.
The theme for the 2013 edition focuses on the ban of Tobacco advertising, promotion and sponsorship (TAPS).
The tobacco industry uses massive commercial campaigns worldwide to attract new customers, in particular teenagers and maintain and increase tobacco sales and profits. Therefore, the UN Agency:
Call to policy-makers • to implement a comprehensive ban on all forms of tobacco advertising, promotion and sponsorship, as called for in the WHO Framework Convention on Tobacco Control (WHO FCTC), and make full implementation of the WHO FCTC, by using the guidelines on Article 13 of the WHO FCTC when implementing a comprehensive ban on all forms of tobacco advertising, promotion and sponsorship. • to request assistance from WHO in implementing a comprehensive ban on all forms of tobacco advertising, promotion and sponsorship, if needed. • to counter any interference from the tobacco industry when implementing a comprehensive ban on all forms of tobacco advertising, promotion and sponsorship.
Call to civil society and nongovernmental organizations to urge governments to implement a comprehensive ban on all forms of tobacco advertising, promotion and sponsorship. • to Denounce all types of interference from the tobacco industry. • to Help to educate the public about manipulation through the tobacco industry’s marketing strategies and its attempts to interfere with the implementation of a comprehensive ban on all forms of tobacco advertising, promotion and sponsorship.
Call to the public to Demand governments ban all forms of tobacco advertising, promotion and sponsorship. • to free people from tobacco industry manipulation by learning about the cunning and unscrupulous marketing techniques used by the industry to trap you into using tobacco.
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| Poster for the 2013 edition of the World No Tobacco Day |
The theme for the 2013 edition focuses on the ban of Tobacco advertising, promotion and sponsorship (TAPS).
The tobacco industry uses massive commercial campaigns worldwide to attract new customers, in particular teenagers and maintain and increase tobacco sales and profits. Therefore, the UN Agency:
Call to policy-makers • to implement a comprehensive ban on all forms of tobacco advertising, promotion and sponsorship, as called for in the WHO Framework Convention on Tobacco Control (WHO FCTC), and make full implementation of the WHO FCTC, by using the guidelines on Article 13 of the WHO FCTC when implementing a comprehensive ban on all forms of tobacco advertising, promotion and sponsorship. • to request assistance from WHO in implementing a comprehensive ban on all forms of tobacco advertising, promotion and sponsorship, if needed. • to counter any interference from the tobacco industry when implementing a comprehensive ban on all forms of tobacco advertising, promotion and sponsorship.
Call to civil society and nongovernmental organizations to urge governments to implement a comprehensive ban on all forms of tobacco advertising, promotion and sponsorship. • to Denounce all types of interference from the tobacco industry. • to Help to educate the public about manipulation through the tobacco industry’s marketing strategies and its attempts to interfere with the implementation of a comprehensive ban on all forms of tobacco advertising, promotion and sponsorship.
Call to the public to Demand governments ban all forms of tobacco advertising, promotion and sponsorship. • to free people from tobacco industry manipulation by learning about the cunning and unscrupulous marketing techniques used by the industry to trap you into using tobacco.